November 2025
Brought to you by BÉIS + Rare Beauty ❤️
Getting ready in an airplane bathroom is its own kind of flight risk. The lighting? Terrible. The mirror? Tiny. Turbulence? Not helping. We can’t renovate airline bathrooms, but we can make taking your beauty routine on the road a whole lot easier.
Enter: three limited-edition cases in Worth, Rare Beauty’s universally loved blush shade. At BÉIS, we know function matters. At Rare Beauty, they know beauty should feel empowering and accessible. Combine the two, and you get a collab that just… makes sense.
SHAY & SELENA: TWO FOUNDERS, ONE VISION
Two female founders who travel—and look their best doing it—saw a problem and solved it. Crushed brushes, messy makeup bags, and attempting a put-together face after hours in the air? Yeah, they fixed that.
“It just came together so naturally,” says Shay Mitchell. “Rare Beauty and BÉIS both create essentials that empower people to feel confident and express their individuality. Whether it’s through a makeup bag or makeup itself, both brands embrace making everyday moments feel special.”
Selena Gomez adds: “This partnership was truly born out of mutual love between two brands, our communities, and my friendship with Shay. I’m so proud of how we've come together to support each other.”
WORTH: MORE THAN JUST A BLUSH
Worth is Rare Beauty's iconic true rose blush shade—bold, beautiful, and cult status-worthy, it deserves more than just being a blush. So we made it a full-on color story. Functional, gorgeous, and chic enough to leave out on your vanity—it elevates your entire packing aesthetic.
YOUR TRAVEL BEAUTY LINEUP
Here’s how we’d pack and use the BÉIS x Rare Beauty collection for your next trip:
THE BLUSH CASE
Compact, sleek, built for your Rare Beauty blush (tiny throne, anyone?). Toss in your personal item for pre-landing touch-ups. The mirror actually lets you see what you’re doing—revolutionary, we know.
Pro tip: Keep in your purse or tote—small but mighty.
THE MAKEUP BRUSH POUCH
Your brushes deserve better than squishing at the bottom of your bag. This upright pouch (yes, upright!) keeps every brush standing tall. No more bent bristles, no more digging for your favorite blending brush. Standing ovation, literally.
Pro tip: Set it on your hotel vanity or bathroom counter. Home setup, minus the packing stress.
THE LARGE COSMETIC POUCH
Your whole routine—skincare, makeup, the works—fits with room to spare. Some call it extra; we call it prepared. Elastic pockets keep products secure, and customizable dividers let you organize like a pro (no more frantic searches for concealer!).
Pro tip: Pack pre-flight and post-flight essentials for stress-free touch-ups.
PUT SOME MILES ON IT: YOUR TRAVEL BEAUTY ROUTINE
Pre-Flight
Start fresh. Remove makeup, hydrate like a champ (airplane air = desert vibes), and toss minis in the Large Cosmetic Pouch for grab-and-go security.
In-Flight
Keep it minimal: undereye patches if you’re feeling fancy, a lip balm, and that’s it. Save the full magic for after landing.
Post-Flight
Here’s where the Blush Case shines. Airport bathroom? Yes, we know. Quick refresh: clean hands, a few strategic products from your Large Cosmetic Pouch (tinted moisturizer, concealer, iconic Worth blush), fingers only—airport lighting = brutal, but you’re golden. Your Makeup Brush Pouch keeps everything pristine for when you finally reach better lighting.
THE BOTTOM LINE
When founders who live out of suitcases create products, you get solutions for real travel moments. This collection wasn’t born in a boardroom—it came from living the problem and wanting a better way.
Beauty on the go shouldn’t be stressful. Your bag shouldn’t be messy. And your routine? It should come with you, wherever you’re headed. Whether you’re a seasoned road warrior or surviving your first red-eye, these cases were made for moments like this.
Traveling soon? Tag us in your airport fits and beauty setups—we love seeing how you make it work.
